The team behind your marketing growth
Meet the Team

Peter Gustafson
Founder & CEO
25 years of experience across Website Design, marketing strategy, and StoryBrand messaging. Working hands-on with Swiss service businesses to create clarity and sustainable growth.

Sascha Butschalowski
Web & Brand Designer
Our creative lead, bringing vision and clarity to life so businesses stand out as the obvious choice for potential clients.

Noah Hasler
Sales Associate
We are looking for businesses who are looking for us, and Noah helps us connect with you.

Peter Gustafson
Luzern, Switzerland
Marketing Technologist & StoryBrand Expert
Personal, focused & hands-on.
“After many years being disappointed by the dealings of other marketing agencies, I created Gustafson Marketing to be the agency I would want to hire: direct, transparent, and focused on fast and practical results.”
We believe clear communication, beautiful design, and practical systems are the recipe for success.
Based near Zug and Luzern, Switzerland, we work with service businesses who want to grow with quality.

Built on clarity, speed, and personal collaboration.
We created Gustafson Marketing to be the agency we would want to hire: direct, transparent, and relentlessly focused on results.
100% Direct Collaboration
You communicate directly with the specialists executing your strategy, design, and code. No layers of middle management or miscommunication.
StoryBrand Clarity
We position your customer as the hero. Clean, compelling messaging that eliminates jargon and turns casual website visitors into qualified leads.
Unhackable Speed & Swiss Quality
Modern, ultra-fast tech stacks with unlimited updates within 24 hours under our SLA Care Plan, protected by rock-solid security.
Let's start a conversation.
We respond to every message personally.
Contact directly

Peter Gustafson
Business Positioning Consultant